Our leaders are some of
the hardest visionaries in the industry.

Sengo Inverso’s leadership team provides the vision that has propelled us from a small design company to a diversified global leader in a remarkably short period of time.

Our overall goal is to provide quality, cost-efficient projects that leave a positive experience for our clients.

Nicola Zanetti
CEO - T&D Shanghai co. Ltd

Team United by a common goal and passion for people, our project team is second to none.

Segno Inverso's leadership team

Meet the executive management team
of segno inverso design company.

Nicola Zanetti

Nicola Zanetti

CEO / Team leader Italy

Degreed in Industrial design at Polytechnic of Milan and master degreed in home appliances. After some years as a staff designer in well-known Milan design studios, in 2004, he began the freelance adventure. He was in charge of design as Senior designer in Bialetti from 2005. In 2008 he co-founded the Anima dynamic design studio and in 2011 he started Segno Inverso design studio. Starting from Italy he started branch offices in different coutries with local partners. He worked mainly on coffee machines, kitchen appliances, medical surgery tools, home appliances.

ADI member, BEDA member, Rhinoceros Trainer Certified.

Federico Gonzàlez Bosque

Federico Gonzàlez Bosque

Team leader Argentina

Industrial designer focused on the development of new products with more than 15 years’ experience, he worked on different kind of products developing design and innovation for US and Latin American markets. He has made several projects for Italian customers as well, like Bialetti, Vortices, Mc Person, Elastoplastic, Fakir, Mulino Bianco. He worked mainly on home appliances, kitchen appliances, medical tools. Great taste for design and works hard, has experience in construction and assembly in order to design proposals ready to be manufactured.

Strong skills in concept design, modelling and rendering.

Lee Yu Cheol

Lee Yu Cheol

Project Manager/Team leader Korea

Degreed in Industrial design at IED and Politecnic of Milan.

Worked as industrial designer in Italian design studio in Turin, mainly on automotive projects, in Officine Multiple and Giugiaro design. Moved back to Seoul Korea on 2013, after few years he joined Segno Inverso team as partner, in order to set up and start the Korean design branch office: IKKO Design. He Co-founded Ikko design in Seoul.

Strong skills in automotive design and concept visualization trough hand sketches.

Hiring – We are looking for talented & driven people to come work with us. Available Positions